A white paper is an article that states an organization’s position or philosophy about a subject, product, service, or a not-too-detailed technical explanation of an architecture, framework, or product technology. A well written white paper can be successfully used to educate people about products and/or services as a way of marketing them.
We work with your marketing and product management teams to create abstracts and white papers for use as collateral material or to be presented at conferences or customer meetings.
For examples of YCHANGE white papers try the following links:
View YCHANGE business articles, executive briefs and links to other useful resourcesStay up to date with news and current issues impacting small business marketing and Internet marketing strategies by blogging with us on Jumpstart Your Business.