In a recent blog post, the experts at Alphabetix outlined five features that a website with “Rockstar” status must have:
photo credit: Joshua Lowe Photo
User Friendliness
A website should be easy to read, easy to navigate, and easy for potential customers to find common information about you, including:
Products or services you offer
Detailed information about you
Recent blog posts
Contact information
Content Clarity
The content of your website should be clear and easy to understand, and your potential customer should know what you want them to ultimately do on your website. This is true for every single page of your website.
Personal Style
Personal style is a double entendre of sorts, because your website must be personal and personable.
On the personal side of things, the very look of your website should be unique and showcase the best your brand, product, and service have to offer. On the personable side of things, remember that every single person that interacts with your website has their own expectations for the products and services you offer.
Engagement
Simply put, you want to engage your potential customers while they are on your website. The important part of this engagement is to determine what exactly you want them to do while they are on your website.
Security
Website visitors want to be sure that your site hasn’t been hacked, and that by visiting your website they are not vulnerable to downloading some horrific piece of computer code that will harm their computer.
Conclusion
Keeping an eye on these five website must have features will help raise your website from mediocre to rockstar status.
For the full article, please go to Five Rockstar Websites Must Haves