Lisa Barone mentions is her column at Small Business Trends that small business owners and social media was one of the big topics of conversation at Search Engine Strategies New York last week. There were panels dedicated to why social media was vital for small business owners, how to listen better and how they could use social media to reach business goals.
And it all sounds good on the outside, but from the inside social media can be scary to those wary of dedicating time and resources to an area where they’re unsure. If you’re a small business owner that wants to get involved, where should you start? How does one become fluent in this whole “social media” thing?
Read the rest here at How Can SMBs Get Set Up In Social Media?