Someone I know recently paid big money to get a web site designed and built before they had written a business plan and before they even understood what role the web site would play in the business. This was a major error in business judgement.

Please don’t repeat this mistake. The title for your pages and the keywords that go on each page are very important. Search engines electronically look at these pages and use the title and these keywords to find your site. These are typically the words that your customers will use when they search for a business like yours.

Get some advice from someones who specializes in critiquing web sites. Also get a designer who not only knows how to put together something spectacular but who understands the technical requirements.