The challenge facing the entrepreneur is taking the business idea and translating it into a successful start-up. Before you do anything else, it is critical to find out whether the business idea can be profitable. Here are 5 tips to help you find out if the idea can make money.

1. Know your unique value proposition
Why would your customers buy from you and not from your competitors?

2. Know your market
Who are the clients that would buy your product or service and how do you reach them?

3. Know how to price your product
People need to buy at this price, feel that they received value for their money, and that the price is competitive.

4. Know how much start-up money you need
In case you don’t know how to calculate your start-up costs, use this start-up calculator

5. Know your business niche
Decide which niche you need to serve or whether an expanding market is more appropriate for your products and services.